マーク・ベニオフ（Marc Russell Benioff）- 起業家、セールスフォース・ドットコム創業者・会長兼CEO
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略歴（Biography）
マーク・ベニオフ（Marc Benioff）は、アメリカの実業家。Salesforceの共同創業者・会長兼CEO。オラクルで13年間勤務した後、1999年にSalesforceを共同設立し、顧客関係管理（CRM）ソフトウェアをクラウド経由で提供する事業を展開してきた。創業時から、自社の株式、製品、従業員の時間の各1％を社会に還元する「1-1-1モデル」を導入。企業の成長と社会貢献を経営の中に組み込むことを掲げている。創業から企業文化の形成、社会課題への対応までを振り返る『トレイルブレイザー 企業が本気で社会を変える10の思考』（原題 “Trailblazer: The Power of Business as the Greatest Platform for Change”）を、モニカ・ラングレーと共著。同書では、信頼、顧客の成功、イノベーション、平等などの価値観を、採用や組織運営、経営判断にどう結びつけるかを論じる。株主に加え、従業員、顧客、地域社会などへの責任を重視し、利益の追求と社会的な役割を企業活動の中でどう両立させるかを、自身の経営経験から示している。
Marc Benioff is an American business executive and the co-founder, chair and CEO of Salesforce. After thirteen years at Oracle, he co-founded Salesforce in 1999, building a business that delivers customer relationship management software through the cloud. From the company’s beginnings, he incorporated philanthropy through the “1-1-1 model,” committing one percent each of its equity, products and employees’ time to community causes. Recounting the company’s development and the decisions behind its culture, “Trailblazer: The Power of Business as the Greatest Platform for Change,” co-written with Monica Langley, connects Benioff’s entrepreneurial experience with his views on corporate responsibility. The book examines how values including trust, customer success, innovation and equality can influence hiring, organizational practices and executive decisions. It also describes his efforts to make social contribution part of the company’s operations rather than an activity separate from its commercial goals. Benioff argues that businesses have responsibilities to employees, customers and communities alongside shareholders, presenting his own management experience as a framework for considering how corporate growth and social commitments can be pursued together.
